The Selling Process
The Selling Process Overview
There are a thousand decisions and aspects of selling your house, but in very broad terms, here’s what happens.
Prepare your home for sale
Part of selling your house is making sure that the house is presented in the best possible way – that it is clean, that any major and minor repairs have been made, that it is arranged to show off best selling features. Making repairs and replacements now is always less costly than having a Buyer ask for them. Don’t neglect the impact of fresh paint and flooring, in a clean home, with a welcoming atmosphere.
Determine current market value
We’ll determine a market value for your house using a combination of three factors: recent comparable sales, competing houses on the market, and current market conditions. With these three factors taken into account, we’ll decide on a probable market value and a pricing strategy.
Put the marketing plan into action
A good marketing plan targets many different audiences – those online, those reading print publications, and those driving in the neighborhood. As more buyers start their search online, that ought to be a predominant focus of any marketing plan.
Negotiate with Buyers
Once we have an interested buyer, they’ll usually open negotiations by submitting an offer. Based on the details of that offer and after considering their financing details, we’ll form a negotiating strategy and find the terms and price that both parties will accept.
Inspections and Repair Requests
Nearly all buyers will perform inspections and ask for repairs. During this period, a buyer and their inspectors may be in and out of the house frequently, so it is very important to keep it clean and available to them. At the end of their inspections, we’ll go through a second round of negotiations for any non-working warranted items and any items that the Buyer wants repaired.
Closing
Once we’re through repair negotiations, you’ll usually have a week or two to complete the repairs and finish packing. You’ll need to sign a few documents that will formally transfer the property out of your name, schedule utilities to turn off, and make moving arrangements if you’re still living in the house. On the closing date specified in the contract, you’ll deliver keys and possession of the house to the new owner.



